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4 Brands That Are Using Instagram to Its Full Potential

4 Brands That Are Using Instagram to Its Full Potential

Digital technology and the internet have made social media into a major way that brands can influence and communicate with their target audiences. But before you hop onto the nearest platform, you need to know how to use it. If you don’t, you could waste a lot of time and resources “shouting into the void,” so to speak. Take a look at the some of the brands who are using the social media platform Instagram to its fullest potential:
American Apparel
It may seem easy to run an Insta when you have a fashion brand, but AA doesn’t take that approach. […]

5 Things Every Small Business Owner Should Consider

Every business needs specific items. While you might have spent a great deal of time thinking about big picture items, there are a few smaller things that every business owner should consider.

 
Extra Cleaning Supplies
Messes happen. Unfortunately, the customers and clients who walk through your door have no way of knowing that a recent spill isn’t a constant part of your business. Invest in extra cleaning supplies so you can always take care of messes even if you know you’ve got a cleaning crew coming in later that night.

 
Inventory Management
No matter what kind of business you own, you’ve […]

5 Reasons Why Your Company’s HR Should Be Using Social Media

In this day and age, social media has more followers and accounts than ever. Your company can use social media to interact with employees and reach clients in all aspects of their daily lives. Here are five reasons your company’s HR department should be using social media.

 
Learn About Employees
Social media is a great way to learn about employees and their hobbies. If a number of your employees like running, coordinate a company-wide running event, helping out a local charity. If many of them play instruments, some sort of music festival could bring everyone together and bring out these otherwise […]

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